We’re three weeks away from the premiere of Cheongdamdong Alice with Moon Geun Young, Park Shi Hoo, So Yi Hyun, and Kim Ji Seok. The promotional materials have been few and far between but today brings us the first glimpse of the drama in action. A short 15-second teaser was shown after Five Fingers on SBS, and I’m sure it was a dramatic tonal shift for folks watching the intense FF and then seeing a snippet of CA. The teaser doesn’t show us anything about the plot but gives us an overall feeling for the drama. It feels like a romantic fairytale, with the entire presentation glossed with a veneer of a book illustration. Despite the visuals making it seem like a standard love story (with Park Shi Hoo reaching out his hand for Moon Geun Young like he’s saving her), from what I’ve read the actual narrative is supposed to be a subversive take on the saved by a Prince old-fashioned love stories. In CA, Moon Geun Young is an average hardworking girl who glimpses the world of the super rich in Cheongdamdong and for whatever reason (I’m sure its more than she just wants to be rich), she decides to pretend to be a sweet Candy heroine in order to land herself a rich Cheongdamdong heir. The teaser is totally my thing for these types of stories, bright and airy, with a sweeping feel of sweet romanticism. Moon Geun Young looks fantastic (albeit still younger than her age with her enviable baby face), whereas Park Shi Hoo needs a new costume designer and hair stylist. His suit and hair style are an atrocity. It’s only at the end that we see the second leads So Yi Hyun and Kim Ji Seok so I can’t say much other than the four leads look fantastic together. I love the allusion to an ordinary Alice falling into a foreign world that is rich and haughty Cheongdamdong and I hope the actual drama manages to bring more to the table than just a by-the-books love story between an average girl and a rich guy.
First teaser for CA: