Fashion is like the sinkhole of K-dramas. I seriously cannot think of a single K-drama that centered around the fashion world or even tangentially related to fashion where it wasn’t either a hot mess of epic proportions (Fashion King, Cinderella Man) or just plan bad (Cheongdamdong Alice, Style). That seems so counterintuitive to me. Fashion seems perfect for a K-drama treatment – rivalries between designers, hot chaebol head of fashion houses, perfect PPL opportunity, everyone can look pretty in the latest stylish threads. Yet K-dramas can’t seem to get anything right when it comes to creating a compelling world of fashion and intrigue, but I gotta give them credit for continuing to try. Up next to try and break this streak is the jTBC drama Her Legend, which premieres in early August taking over the Mon-Tues slow from Cruel City (Heartless City). There is no guarantee that a good drama will yield another one but the mere fact that frothy HL is following the gritty and intense CC makes me laugh at the incongruity of it all. Starring Kim Jung Hoon, Choi Jung Won, Seo Eun Soo, Park Eun Jae, and Shim Eun Jin, all we know is that two woman with swapped fates find themselves as rival handbag designers and get involved with a man who has it all.
I’m curious about this drama for various reasons – I have a soft spot for both Kim Jeon Hoon and Choi Jung Won, and directing will be veteran PD Lee Seung Ryeol who hasn’t done a drama since Rude Women in 2006 but I remember him the most from Save the Last Dance for Me way back in 2004. That was an addicting drama though went crazy makjang in the second half. In this drama apparently Seo Eun Soo, Park Yoon Jae, and Shim Eun Jin’s character all attended Parson’s School of Design and return to Korea to work for the same fashion conglomerate run by Kim Jung Hoon. This sounds about as clichéd as expected but I like to believe the experimental jTBC saw something unique here to scoop up this project. The first stills have been released and I’m liking Kim Jung Hoon’s haircut though it annoys me how bumbling Choi Jung Won is made to look at the hardscrabble handbag designer crawling her way up the fashion food chain. I feel like this is such a minimal commitment drama, if its good then folks have something to watch, if it sucks then everyone will move on with a shrug and not much disappointment.
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