Upcoming SBS Wed-Thurs drama Yongpal (Yongpalyi) is certainly going for style in all the promos so far. Whether it’ll end up being style over substance is yet to be seen but it certainly doesn’t hurt the drama to ramp up the visual aesthetics from the outset. Currently airing SBS melodrama Mask continues the ratings winnings streak for the network on Wed-Thurs so it doesn’t hurt that follow up drama Yongpal plays up the dramatic angle to the max. I liked the first teaser but noticed it reminded me of the teaser for KBS revenge thriller Shark, while others saw the similarity to KBS surprise hit Secret (Secret Love).
The first drama poster dropped over the weekend and really took my breath away, in a good way of course, for being one of the most unique and memorable K-drama posters in years. The simple black background with white lettering and scalpel to illuminate the face and profile of leads Kim Tae Hee and Joo Won deserves kudos. There’s danger and darkness emanating from the streamlined design, exactly what a good poster should do in hinting at the story with a persuasive lure.