Once in rare instance comes along where I am wholly underwhelmed by drama posters yet I’m still super excited with the impending drama. That’s my reaction when the drama posters came out for SBS Wed-Thurs drama Incarnation of Jealousy, and I just want to ask where the art design team went that handled It’s Okay, It’s Love. Both are Gong Hyo Jin dramas but IOIL was memorable and lively whereas IoJ makes me want to flip the proverbial page. With that said, the level of acting talent leads in IoJ from Gong Hyo Jin to Jo Jung Seok almost makes promotional poster superfluous, they can make any decent drama narrative work so it comes down to writing and directing. In that case I’ll put these posters on the decent but uninspiring backburner.