I don’t know who to thank for this photoshoot, whether for brand Epigram or because the model is Gong Yoo who can do no wrong. All I know is that I am swooning and more swooning over this pictorial of Gong Yoo being, well, himself in all his boyish casual glory. For daily menswear brand Epigram, Gong Yoo has morphed from the nearly omnipotent Goblin back to being himself, a top star with less than perfect features but a surfeit of undeniable charisma and allure. Every shot is perfect in its sheer normal-ness, I can imagine Gong Yoo or anyone doing that pose or being captured in that moment, which makes it even more captivating. The color palate heightens the beauty as it makes me want to sink into the warmth and soft lighting like a warm blanket. Please cover me in more Gong Yoo forever and ever!