K-actor Hairstyle Preferences: Up with Forehead or Down with Fringe

I don’t think this will end up being some great debate as much as a fun time to share personal visual preferences. While Korean actors are well known for being intensely easy on the eyes, sometimes their styling onscreen and … Continue reading

Sequel to You From Another Star Debunked But Leads Jeon Ji Hyun and Kim Soo Hyun are Considering Potential Drama Comebacks

There’s news from the You From Another Star front unrelated to how Descendants of the Sun recently broke many of YFAS’s ratings records. It’s been two years since the monumentally popular drama and since then there have been murmurs of … Continue reading

Yoona and Kim Soo Hyun Top the Vlinkage 2016 Most Popular Korean Male and Female Star List in China

After releasing the list of current most popular K-dramas in China, polling site Vlinkage is back with the Top 30 list of most popular Korean male and female stars, respectively. Some are long time regulars on any Korean star popularity … Continue reading

Korean Ladies Magazine Picks Top 10 Favorite K-actors as of March 2016

A recent Korean ladies magazine poll at the end of March is an interesting peek into how the domestic female viewers feel about how the hot Korean actors the English-speaking drama world fangirls over. It’s not the same list, that’s … Continue reading

Media Comparing Song Joong Ki and Kim Soo Hyun’s Rise to Popularity in China in Part to Acting Opposite A-list Noonas

It’s only a matter of time before the C-media started comparing Kim Soo Hyun and Song Joong Ki, thanks to the success of Descendants of the Sun in Korea and China the drama is securely regarded as the next You … Continue reading

K-advertisers Name Most Valuable 2016 Entertainment Brands in Korea

Brand awareness and strength is a critical assessment element in the marketing industry, and stars have long since joined in the pool of companies and products which consumers connect with. The Korean advertising association released a data set this week … Continue reading

Cass Beer Ad Campaigns in Recent Years Feature Hallyu Stars at the Cusp of Major Breakout

I don’t follow any brands, whatever the product it’s selling, so on occasion when I post about CFs it’s in relation to the spokesperson selected for that particular campaign who happens to be a star I like quite a lot. … Continue reading

Kim Soo Hyun and Go Doo Shim Split the Daesang at the 2015 KBS Drama Awards

Just because KBS is the ratings pits all year doesn’t mean it can’t throw a fun awards party and reward the acting talent that has attempted to infuse some excitement and life into the network’s drama. Things were going swimmingly … Continue reading

Audience Poll Reveals Hallyu Stars the Chinese Fans are Most Looking Forward to in 2016

The top echelons of popularity when it comes to Hallyu stars feels like one of those elite clubs – hard to get in but once in it’s a breezy ride to stay on top. How else to explain the enduring … Continue reading

Jeon Ji Hyun and Suzy Maintain the One-Two Spot in Poll of Fan Favorite Korean CF Stars

The ranking of fan favorite Korea CF stars are out for 2015 as polled by the Korean Advertising Association, and the one-two spots from last year in 2014 remain unchanged. Come hell or high water, at this point Jeon Ji … Continue reading