When a Man Loves Releases 6 Pretty But Derivative Drama Posters

Good lord have we arrived at a point in K-drama land where someone thinks it not going a good idea to plagerize, its good to do it in mass quantities? Lately I’ve noticed that most dramas have at most 3 official posters for the drama, some even make do with 2 and call it a day. I’ve written about drama posters before, it’s not a make or break element (that would be acting, writing, directing), but a good poster really generates goodwill and great buzz. Let’s call it applying fantastic makeup to an already good outfit. When a Man Loves isn’t just content with a storyline that sounds like a mash-up of every romance melodrama before it (haven’t heard about life threatening illness yet but just you wait), the drama just released 6 (!) different posters, all of which were actually lifted straight from another drama! Like, seriously? Please stop making it so easy to mock you, WAML, because lord it pains me to say harsh words for anything Song Seung Heon does. The first poster above is a kicker – it is the VERY SAME POSE that Yoon Eun Hye and Yoo Seung Ho did in Missing You, not as a drama poster but as a blown up portrait that he hung in the study of his lair of evil. That picture got a lot of publicity because it was so pretty, and they were shockingly exhibiting mature chemistry in it, and because everyone in the drama kept staring at it all the time, as if looking for clues in it. Beyond that, some of the WAML posters were lifted in its entirety from The Equator Man, which is triply hilarious and wrong because the screenwriter wrote that drama! Not to mention to aired to solid ratings last year and is fresh on everyone’s mind. Hello, anyone awake in the booth in there? And then that one poster where all four leads are lined up in boxes next to each other, that one has been in every other drama so I won’t even bother. The only positive is that everyone looks good, but sadly Shin Se Kyung still looks stoned and/or completely detached from the proceedings. The posters are all quite pretty and atmospheric, but its cribbed to such a degree it just makes me unable to appreciate the design because I feel like all originality flew out the window.