Categories: Fashion

Santa Monica Boardwalk the Perfect Summery Spot for Kim Yoo Jung’s Fila 2020 S/S Campaign

Spring 2020 feels so surreal so a jolt of familiarity combined with splashy color on radiant youth is a much needed dose of positivity. K-actress Kim Yoo Jung was in Los Angeles earlier this year, it was still cold out but sunny in SoCal and she shot her Spring/Summer 2020 Fila ad campaign at Pacific Park on the Santa Monica Boardwalk. It looked empty and now is actually empty as it’s been closed for the past month due to shelter at home orders of the city and state. Normally it’s bustling with people on any day but seeing Kim Yoo Jung so vibrant and exuding young vitality is such a happy balm to remind us that things will go back to normalcy soon and by then people can don these cute sporty outfits (I love the sneakers!) and head outdoors for sunshine and socializing.

ockoala

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  • The first 3 lines of the post are so ironic considering what happens here . I know what u did there?????????

    Anyways she has quite good cfs. Fila is also what BTS endorse. Biggest sk sportswear brand

  • My beautiful and smart baby Yoo Jung! You are the prettiest Korean Actress. Your visuals and charms are INCOMPARABLE. You are the most successful former child actress who transitioned to become south korea's leading actress!
    Cant wait for your new project Convenience store. Im pretty sure that this will be a big success. The best drama of 2020. This drama will surely get the highest viewership ratingz in 2020.
    #BestRomCom
    #BestCouple (with Ji chang wook)
    #HighestvieweshipratingofSBS

    Quuen Yoo Jung!!!

    • Yes, she is sooooooo pretty. Her visuals are to die for. Your photos, btwn are so awesome.
      Cant wait for the broadcast of CSSB. we know that it will receive immense popularity both locally and internationally. its viewership rating is expected to cross 30%.
      So excited for June!
      Kim yoo jung and Ji chang wook- Power Couple of the decade.

      • Our Queen, Kim Yoo Jung, looks good and charming in these photos.
        To all her haters, stay bitter, envious and salty for this is her decade!!!! Watch out, she is just starting!
        -the hallyu star
        -the Rom com queen
        - the Sageuk Fairy
        - The most beautiful Korean Actress
        - The Award winning actress Queen Yoo Jung
        we love you! we will always support you no matter what our queen!

    • Nothing special. Only SK will get this type of model for sporting outfits. In Europe we see tennis athletes, tall volleyball athletes to model Fila, more convincing than a short girl with heavy makeup.

      • Oh really?!She is very very pretty and beautiful!I beat your an insecure in and out dude!Hahahah Dont hate her coz She's Beautiful! You heard that song Insecure Dude???!!Thats for YOU!

      • Big clumsy beefy personalities don't look good in ads. They don't sell in Asia. They're selling in Asia right? And FYI, she didn't have thick make up on. She's not short. She's 1.6m. She's petite.....not elephant like.

    • Hi, kyj the goddess of beauty... Congrats for your upcoming drama...keep up the good works.. Keep safe and healthy.. God bless you always ..

  • Thank you Koala, Finally a blogpost solely about KYJ the pictures that you have posted are all awesome. What a beauty!!!

    baby KYJ, we are so excited about your new drama. this drama is expected to be the next Descendants of the sun in terms of viewership rating.

    Take care of yourself while filming your new drama. stay safe and healthy. Dont let other people take advantage of you. Stay smart.

    • She is so beautiful. An amazing actress in her young age. She is an effective endorser, thats why big companies get her to be thier model. What she endorsed, it sold out.. That's KimYoojung's Magic. ?

    • how many products she endorse? i know she has fila, arena, and laneige under amore pacific. quite good ones. Is she a cf queen?

      • Not just that she have gaming cf which is afk arena and an eye drop cf and she’s shooting a cf just this week we don’t what it is yet. Idk if she’s a cf queen yet but as of I know she’s the only actress that has a lot of cfs this year.

      • that is quite good amount of cfs. I think cf queen title is given when u have double digit brands. Like 10. so she can be in future.
        Only senior actresses like jjh shk etc have more brands. she is on right way and might join them in future

  • She sure is! She’s the most anticipated actress in her generation and her drama too! I can’t wait!!

  • She's definitely a top beauty and a successful actress along with her rival. Please stop the hate and lies. They are good friends in real life.

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