The production team in March implored the public to not presumptuously react to 1980’s university setting romance K-drama Snowdrop before it aired and accused it of distorting history and romanticizing the then military government crackdown on student activists. Back then there was a Blue House petition to cancel the drama but it was resolved by the production vowing that the drama story was not problematic and to please wait and watch before making any assertions. This weekend the first episode aired on Saturday and within 24 hours there was a new Blue House petition to cancel the drama which has 200,000 signors already, viewer feedback that the drama was indeed going to soft pedal that era and had the central problematic elements, and now three CF brand sponsors have pulled out of the drama. jTBC tried to lessen the viewer feedback by closing chat boards and not providing streaming clips but it’s not enough to stem the current controversy. I don’t think jTBC can just ignore this mushrooming controversy this time and remembering how bad it got that Joseon Exorcist was cancelled after just 2 episodes airing I think there is a real likelihood it could happen with Snowdrop. It just depends on how vocal the public gets and whether the plot set up is truly that upsetting to viewers with how it deals with the government crackdown on student democracy activists at that time.
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im liking it so far but they should of just made it a romance set in that time ( lord knows ive been waiting for one) didn't need to be all political, xD he could of just been a cop or a college student ,what were the wrtiers thinking
As someone that have zero interest on the drama (don't know any of the cast and don't like the genre) and have zero knowledge of Korean history....I could just sit and read the comments from two sides..
Altough most of the comments I read on popular drama IG account in my country, 90% said just stay out of it because we don't know their history, and 10% defend Ji Soo. But since it's drama based, I don't know how comments from kpop based or BP based accounts.
Jtbc and the production team completely ignored what the public was angry about months ago. They didn't have to make the ML a North Korean spy. He could have just been a regular college student accused of being one.
Completely in agreement with you. After what happened to JE JTBC should have asked the production to change the male lead character's identity.
Youth of May was broadcast without any hitch because of this.
I do not understand why the production team insisted and not modify?
If this gets canceled after two episodes then it's the production team cast and crew who would lose.
They could just set the story on that chaotic era without the spy angle since the people who went through those trying times and lost loved ones are now getting emotionally upset and are now dead set in putting an end to Snowdrop.
I had thought that after so many months, they had time to change and edit what is needed to not anger the viewing public again.
Jtbc is a right wing channel if anything it most likely supported the NSA and the military dictatorship. They would support the Snowdrop narrative in every form.
well this the writers' and production team's fault for being stupid enough not to change the "forbidden romance with an NK spy" angle as well romanticizing the NSA. they ignored being called out earlier this year knowing they could rely on Jisoo's international fandom regardless of domestic outcry. anyways, history ad politics aside, the first 2 episodes were just average at best despite all of the mediaplay and hype, so if this ends up getting cancelled, it's not a huge loss in terms of quality programming rofl.
Wow, you'd think the production would have changed things up after the outcry back in March. Like they must have known the drama would be put to super intense scrutiny. But it seems like they didn't change much except a slight edit to the female lead's name (from Young-cho to Young-ro...wow barely any effort there). They way the drama was promoted and the inappropriate use of a protest song and that lackluster Jung Hae In interview comment...seems like some higher-ups are intending for the drama to fail. Is this some sort of weird money laundering thing?
If there will be some twist that will make things better, they should just release all the spoilers and scripts now and try to change viewers' minds.
The drama will never fail and even the endorsers backing out have already paid the full fees and not once have they asked for compensation unlike the case with JE where the production had to pay for damages. Disney+ already paid a huge amount for the airing rights of the drama so JTBC has nothing to worry about in terms of losses since they already made back all the money and then some. Even the Blue House won't dare to interfere with the drama.
the blue house dont care because the villains back then were the government... if anything snowdrop will be whitewashing the government organisations... so why would the blue house has a problem with that?
Wow, nothing changed from the leaked script that got so much controversy initially. I have no clue what the scriptwriter was thinking. She might as well write a pro-Japanese script while at it. Jung Haein gave the most boneheaded response to this and he's going to lose whatever goodwill he got from DP. I am just ??? at everyone involved in this.
JBTC might not cancel this, but I don't know how this will continue airing with the outcry. This is gearing up to be the most controversial kdrama ever, unless there's some twist we don't know of. I wouldn't be surprised if people start staging live protests in front of the JBTC offices.
I wonder if the backlash will affect future JBTC and Disney+ kdramas.
Yeah and it's not like they didn't have warning and this took them by surprise....Korean netizen brought up these issues months ago but I guess JTBC thought foreign viewers+Disney+ would make the controversy at home irrelevant.
Jung Hae In is a good actor but legit seems to have no sense of how to read a room, it's not like he didn't know this was controversial but then he wenr right ahead and said he didn't do research.
"Alternative history" is fine when it's things like fantasy sageuk but this is really not it.
@Royal We - Jung Haein's response makes zero sense. He said he was born 2 years after the events in the drama so he's unaware of them and just followed the script. I'm facepalming at every part of that response.
Disney+'s attempt to enter the kdrama market is not off too a good start.
Jung Haein is just a fame hungry airhead starting with his center controversy and now his dumb Snowdrop interview. He totally just wanted to ride off the fame of the production team and FL by signing on without knowing the history backdrop of the script.
The production company have already sold it to Disney. If the right sold was exclusive then must be at a price more than the production costs so probably the production company couldn’t been bothered to address the previous backlash.
JTBC is at the losing end. Losing 3 advertisers is serious. What’s making it worst the production company was accused of rigging the ratings. That’s probably their solution to address the negative impact of the backlash. Still JTBC lost advertisers. What a mess!
Why Jung Hae-in is involved in controversy quite often. Anyway, One Spring Night is always one of my all-time fave k-dramas.
That scene with JHI character in NK uniform caught me off guard and thought yeah they are done for lol crazy, what a shitshow JTBC is in right now
It was either they could have set the story in another timeline where she falls in love with a nk spy operating in sk(something like CLOY but in reverse).
This nk spy trope has been used plenty of times and no one batted an eye. But here they related it with the 87 movement which sounds like a propaganda. Smh.
Another option , they simply could have done away with him being an actual spy. Like an op above said, just portray him as someone who was falsely accused cause that's what happened in real history.
Anyways jtbc made a report back in March titled " the dangers of history distortion as seen from sbs' joseon exorcist" .lol the irony . Seems like they themselves forgot to read their report.
Also, i still think joseon exorcist should have been allowed to air after doing some changes. But here snowdrop is just unsalvageable
With all these publicity, the drama is hella boring.