Categories: K-dramas

SBS Fri-Sat Romance Drama Now, We are Breaking Up Drops to New Low Ratings of 4.2% in Episode 14 as Viewers Complain that the OTP Gets Little Together Screen Time Each Episode

It’s nearing the end of the run for SBS drama Now, We are Breaking Up and at this point I’m just wondering how much lower the ratings will go. It dropped to 4.2% for the most recent episode 14 that aired on Saturday but last week’s episode 13 already went into that territory with 4.9%. For those still watching, is there anything interesting that I should check back in for? I hear complaints that there is too little OTP screen time together and that’s a huge death knell for a romance drama, and for this drama in particular since there isn’t even a conflict that is compelling keeping them apart. I’m genuinely bummed for leads Song Hye Kyo and Jang Ki Yong, on paper they don’t seem like a mismatch but this drama hasn’t brought out the best in them.

ockoala

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    • Same for me. But anyway this drama is sinking faster than the Titanic. Compare to TRS without much hype and less star power doing 17% and we see at the end of the day what matters is a good story and good acting that draws people in. Pretty people isn't enough.

  • I think this is the lowest ever for SBS drama ever since they change to Fri-Sat slot. If I am not wrong, since it started, all drama in the time slot have double digit ratings.

    • Backstreet rookie epi 2 had 3.7 and 6.8 for its 2 parts. So if we take the total avg for these 2 parts , it's bigger than 4.2. i guess u are right.

      • Fly From Rags to Riches' lowest-rated episode scored 3.5% and 4.6% for its two parts, or an average of 4.1%. That's lower than Now, We Are Breaking Up. In any case, it may possibly stop sliding now that Red Sleeve has ended, Tracer does not look like a ratings magnet, and neither Snowdrop nor Bad and Crazy are doing particularly well.

      • Taejong airs on Sat -Sun time slot. So epi 15 of Now we are breaking up doesn't have much competition..And the finale ratings always rise so @dakchig is right. It won't slip further.

  • Because of Red Sleeve back to back episodes which went past 1: am, ratings of all other dramas in that time slot took a dip . So it's understandable.

    It's not right to compare with the ratings from a decade ago. But numerically, Now we are breaking up is song hye kyo's lowest rated drama surpassing world's within which had its Lowest rating at 4.8 pc .

    Atp jang ki Yong seems like he has extreme bad luck. Even song hye can't help his dramas from flopping.

      • Uncle's ratings did increase but it airs around 40 mins earlier than red sleeves.
        As for taejong. This one had a slight increase from previous episode but that's because last week that trot guy Lim Young Woong had a special show on kbs which took away most of the viewers. Thus Epi 6 had only 6.7.

        Epi 7 rating is 7. 4 which is still the second lowest. So red sleeve indeed took away some viewers.

    • JKY doesnt have bad luck. This drama is a mixture poor script, poor directing, and poor leads. What other reason is there to watch it? Viewers have already evolved and we dont tolerate a drama just for the pretty faces anymore. The only shortcoming JKY had is that he lacked the experience to hard-carry a stiff veteran actress like SHK who has only depended on her co-stars in her whole career.

      • Agree with you abt SHk wooden acting not te mention the slow story, the voice over and her blinking all the time , seems all calculated.
        I saw last time on good data ( korean drama ratings that nwbu reach 3.2% ) hm wonder how they did the calculation

    • Why are you blaming JKY for NWABU’s failure? This was SHK’s comeback project and she shoulders it. JKY is mediocre here, but he doesn’t have much to work with and his character is a weird one.

      The worst thing about this drama is by far the script, followed by SHK’s acting. No one could’ve saved NWABU from these two things.

      • Shk acting here is fit for HYE. The love for historical fictional dramas are what Koreans want. If you had watched it(NWABU) from start to episode 14 you will know how great SHK and her other co stars. And she's not dependent on her costars.as what you said she is SHK. She has what it takes to be an over celebrity many love. From being a great actress, model and person with a heart...International phenomenon of NWABU is known by Korea and a hater like you so stop bad mouthing the drama

  • How is sbs feeling right now knowing they paid shk the biggest check just to get the lowest ratings and worst reviews from her drama? Do they wish they gave it to kim soyeon honey lee and lee jehoon who gave them two digit ratings instead? Wake up sbs. Nothing can conceal bad acting and script anymore no matter how much mediaplay or ppl you do. Nwbu started with ratings ahead of trsc and look at them now they ended with 17% while nwbu keeps getting lower ending the reign of sbs in the friday saturday dramas. A good lesson to invest in better actors and script next time

    • Let's just hope Glory will be better. I'm not worried about SHK. The fashion industry will take care of her. It's all about money.

    • Wow how could you say that?. Advertisers are part of it so SBS still has a gain. Do you have the numbers of their losses? Do you think they don't have share for international rights of NWABU. Clapping so hard if you can give me the number of their losses

    • Lol when the drama is so poorly written with tones of unnecessary scenes that shouldn't need to be shown. And you are here talking about finding who is well suited to play as lead. Pretty interesting! You should wake up and re-read you post. Hella stupid.

  • It does deserve the bad script, goes nowhere plot comments, which all the eye-candy OTP does little to save.

    BUT there are other redeeming features which keep me on - although I click on Red-Sleeve first, or another Cdrama which aired on wkends until it ended (Delicious Romance)

    The 3 friends. Esp her reed-thin model friend. I have cried for her worries even as I applaud her wisdom and astute abilities to be perceptive to her 2 friends' problems.
    I teared yesterday for her selflessness to look out for her family ... and be so magnanimous in making sure subtly checking out her target, sussing her out to her husband-kiddo will be looked after but someone she can trust-rely on. Once the inevitable happens, and she moves on.

    SHG's parents - mom.

    This goes beyond a pretty OTP eye candy romance - and I have been partial to JKY eversince Search WWW (which I enjoyed way better than the Hyeri one)

    • @jusash - +1 to the 爱很美味/Delicious Romance mention! C-dramas have been uninspiring as of late, but Delicious Romance is a delight. The meta drama-within-a-drama scenes had me laughing aloud.

  • It would be much nicee if they could have slaped his mother and the sis in law out of the drama ... or his brother as well (overkill repeating over and over his car accelerating and skidding)

  • For. Me actors are good, it's the story that brings Bout the situation.. NWRBU presents choices with traditional concepts of children affected by parental interference. Does it happen in real life, yes it does. Especially so when love of work and ambitions are prioritized more than relationship. It is also impt. To note for mature audience that not all love stories ends with a happy plot.

  • Next week will going down to 3% rating and for Jan ki young it's was 6 lead role so far. I don't know who his sponsor or maybe he has powerful backup so he keep getting lead role after so many flop back to back. And for song hye kyo this was most disaster drama after world within.

  • It’s the bad script and directing and how they characterised the characters , it feels so outdated like romance from 10-15 years ago

    SHK and JKY have pretty good chemistry but even that can’t save this drama

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