Categories: K-dramas

jTBC Courts Even More Controversy By Re-broadcasting Snowdrop and the Only South Korean Television Channel Not to Live Broadcast the President Annual New Year’s Address

At this point I wonder if jTBC is just trying to troll the K-netizens, otherwise why keep doing bizarre stunts around its controversy laden period drama Snowdrop. This Monday in South Korea, President Moon Jae In delivered the annual President’s New Year’s speech to the public and every single television channel cut into programming to live broadcast it. Every channel except for jTBC that is, which chose to re-broadcast the most recent Snowdrop episodes 6-7. SBS, MBC, KBS, tvN, Channel A, TV Chosun, MBN, all cut into whatever was scheduled to air at the time of the speech to live broadcast it. I don’t think it’s counterprogramming for jTBC to do this and even more perplexing that it chose to air Snowdrop as opposed to another program even if it chose not to live air the President’s speech. K-netizens are once again triggered with calls to boycott jTBC or vows to never watch another jTBC show. Sigh. This is like an infinite bad loop, never a dull moment with Snowdrop other than in the drama story itself.

ockoala

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  • Wow...all this time, I just thought JTBC was being stupid with handling the whole debacle, but now it feels like someone higher up is being blackmailed into doing this (maybe some Burning Sun-level of dirt) or JBC really want to get the show cancelled (and was disappointed that the government didn't oblige them) because they no longer want to be saddled with it. Joseon Exorcist was cancelled and everyone just moved on.

  • You got to wonder about the executive choices. Snowdrop was finally climbing in ratings why keep getting into controversies.

    • I suspect either some execs are being blackmailed to promote the show come hell or high water or they're actively trying to get the government to cancel the show?

      • I am loving Jtbc the more and more ????... They fit the so called knets or whatever they are called so well.

      • The first option is right out of a conspiracy nut's mind and the second option makes no sense whatsoever lmao

  • LOL I’m thinking this is surely high level trolling or someone pulling a YOLO stunt. It’s hilarious honestly.

    But if this isn’t intentional, JTBC must’ve been hiring monkeys to run the show.

    • But it was a rerun of the eps? They already aired it live on the weekend? The choices they are making are nonsensical. You would think that they would be more careful? ?. They only just got out of jail. They should’ve just kept their heads down and avoided future controversies.

      • The recent JTBC stunt shows its true color, a right wing media who is pushing their political agenda through snowdrop. Moon jae In is in his last term with the election in 3 months. It was his last new year speech to the citizens as a president. I read he was one of the student activists during democratic rising in S.K. I am more and more believing that snowdrop is part of the bigger political agenda.

  • JTBC is funded by the Chinese investor money so they don’t really care + they’re not a public broadcast channel so not like the gov can control them

  • Expect more brickbrats to come.no wonder it cannot get mote than 5%. It keeps getting itself into trouble.

    • I dont know why Korean citizens are against this drama....the drama it's really outstanding international fans are loving the drama....Why Korean citizens are upset did they did something wrong or what ? If the drama is about history than past is past right...but honestly I really love this drama...

  • Nothing to see here, it's all a coincidence and if not, it's just hype marketing. I don't get why Koreans are so upset and just can't accept this show, JTBC is just trying to promote good entertainment. Although I have no emotional attachment to the events that are covered in the drama, it's ridiculous that they don't feel the way I do.

    (yes this is all sarcasm).

  • I don't understand the point of re airing the previous episodes and get negative attention from the people...maybe the reason is deeper than we think or maybe it's not. also, although I had to force myself to watch first 2 or 3 episodes I think the story was getting interesting and I m curious about the next episode. I think it's going to be one of those sad ending dramas.

    • Things really start going at the end of ep 4. The whole genre changes lol. It's like money heist crossed with cloy

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