Park Bo Gum’s Smile and Biceps Land the Coveted Outdoor Clothing CF for Mont Bell

It’s clear Park Bo Gum has made to the Korean CF stage now that he’s the face of a major outdoor wear brand. South Korea has way more outdoor wear brands and CFs than I imagine the populace is actually engaging in such sporty activities, and too many dramas throw in random outdoor scenes just to pitch a tent and throw on a parka, so to speak. At least the dramas are doing the scenes outdoors, sadly too many outdoor wear CFs end up as indoor shoots that ruin the visual point of the promotional endeavor. Park Bo Gum on a bike flexing his surprising set of biceps is pretty but static, I want to see sweat and pedals with mountain paths behind him. If you want just Park Bo Gum in sporty clothes then this set of CF for Mont Bell maximizes that potential but doesn’t solicit the urge to actually go out and start sweating.