Arrival of New Weekend Dramas Connection and Bitter Sweet Hell Can’t Shake Loose the May 2024 Doldrums in K-drama Offerings

There are actually three rather big name K-dramas that premiered in May 2024 but none so far have managed to capture the weekend ratings zeitgeist that was Queen of Tears in March and April, and even the cult fave sensation that is Lovely Runner on Mon-Tues. This weekend Connection with Ji Sung and Jeon Mi Do aired on SBS Fri-Sat and in the same time slot MBC premiered Bitter Sweet Hell with Kim Hee Sun and Kim Seo Hyung. All top actors but the ratings are in the low 5.5%-6% start for both dramas. Midnight Romance in Hagwon premiered three weeks ago taking over the QoT time slot and it’s ratings actually went down from 5.169% to the most recent 4.231%, and by all accounts is just slow and boring which is a bummer because I love both leads Wi Ha Joon and Jeon Ryeo Won. Atypical Family with Jang Ki Yong and Chun Woo Hee is just treading water between 3%-4% every weekend now through episode In a bit of silver lining, MBN sageuk Missing Crown Prince with Suho and Hong Ye Ji is actually doing better than it started at 1.452% and at the highest more than doubled that to 3.826% in episode 12. I hope June brings more exciting fare.

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