A new global spokesperson and ad campaign has been announced for popular outdoor and sportswear brand Helly Hansen and it’s featuring C-actor Wang Yibo. This may be another brand get for him but it marks his 30th endorsement which is reportedly the highest ever for any C-star. His aura of poker faced stoicism actually collabs really well for Helly Hansen but overall I’m just impressed by his breadth of brands working with him. Quite a feat on top his branching out into the harder to break into C-movie market, he’s really cementing himself at the top of his age group of actors.