MBC premiered a new Wed-Thurs K-drama this week called Kkondae Intern starring Park Hae Jin and Kim Eun Soo but all the media attention has been on maybe problematic commercial within the drama sequence that brings back the similar issues from another MBC drama The Man Who Dies to Live. Park Hae Jin plays a product advertising executive who comes up with with an ethnic commercial to sell Hot Chicken Noodle dried ramen which actually is made from all veggies and doesn’t have any chicken in it. The CF shows an Indian woman crying that she wants chicken ramen but can’t have any because she’s vegan. Park Hae Jin then zooms out like a superhero and offers her Hot Chicken Ramen which has all the chicken spicy flavor but is vegan. She’s so happy she calls out to her friends and an entire Bollywood dance number takes place complete with elephants. Viewers can decide if you’re offended or find it humorous, I’m sure the intention was to be comical but parodying another culture’s style and entertainment needs always be done delicately.
Check out the commercial within the drama here.