Well hubba hubba this is some unexpected sexiness to start off the new year. I think it’s safe to say the reinvention of nice bland Kim Jae Won‘s image is well underway and I couldn’t be happier. I have watched so many Kim Jae Won movies and dramas over the years and it’s taken all the way until 2013 and a ridiculously named drama Scandal: That Very Immoral and Shocking Incident for me to become a convert. I never used to think he had potential either so to say he blew my mind in Scandal is an understatement. In a fairly recent issue of High Cut magazine, Kim Jae Won reunites with his last co-star Jo Yoon Hee for a Guess Jeans endorsement pictorial and it actually reminds me of a more sedate 1990’s Calvin Klein Jeans commercial. It’s not exactly Me and My Calvin’s or the druggy anorexic Kate Moss years from that fashion house marketing campaign, but there is a similarity with the dark moodiness, sexy tight jeans, and much to close for PG comfort posing between the models. I like the one where she’s stroking under his sweater and definitely the one where he’s going topless with a jacket on to remind me of his rock hard abs. It’s also amusing to see them evidence way more sexual chemistry here than in all 36-episodes of Scandal. Jo Yoon Hee’s character was even a woman engaged to be married and carrying a child already when she meets Kim Jae Won, and later when tragedy strikes and she loses her fiancee and baby that is when her romance with him slowly takes seed and blossoms during the latter half of the drama. To think their characters were of the age to do more than just hold hands or hug and even that was barely present in the drama. Funnily enough, these two kinda remind me of the chemistry between Jang Geun Seok and Park Shin Hye – anemic chemistry in their drama You’re Beautiful but totally sexy chemistry in their CF shoot for their Etude House lipstick CF. These pretty stills are coming a bit late since it was released in November but I think it’s a nice treat on a lazy Winter weekend. Imagine how hot and steamy it was down in that dark basement where they were shooting. Heh. Kim Jae Won has been on a schedule of a drama a year and I’m totally eyes peeled for what he chooses to do in 2014.