Ever since the spate of K-star suicides at the end of 2019, there has been a genuine reflection in the industry and with K-netizens. That why it’s no surprise that one of the largest news portals in South Korea Naver announced that it was suspending the comment function in all entertainment news articles, in addition to disabling related word searches for celebrities. Daum has already done this and Kakao Talk also disabled related word searches. SNSD member Sooyoung who was good friends with deceased fellow SM label mate Sulli posted in support of this move which uses takes away technology because some people can’t behave themselves. Ultimately the mental health of stars is vital enough to lesson some communal value in commentary on news articles.