I still remember when Beanpole was repped by the young spokescouple of Kim Soo Hyun and Suzy right after their Dream High days. I loved those ad campaigns so much, and the two young cuties have gone to stratospheric heights since then in their respective entertainment careers. Now Kim Soo Hyun has long moved beyond Beanpole in his vast endorsement portfolio while Suzy remains the face of the brand, and has added modeling for its accessories line.
Beanpole is targeted at a younger demographic so this latest star collaboration of Suzy with messaging app Kakao Talk is a brilliant stroke of synergy. Suzy helped design the line of Beanpole + Kakao purses in colors like pink, blue, and dark blue, with designs that range from envelope clutches to smaller Birkin-inspired or simple messenger-shaped shoulder bags. If I were in that demographic then I would totally go for the adorably chic dark blue one. It’s also nice seeing Suzy photographed with such warmth and simplicity, she really is a naturally pretty girl and actually looks the best in a less is more way.
I think it’s ill fitting what they are trying to do here. Those bags are not cheap, students (college and high school) would not be able to afford it and the design is too young and childish for working women.
I prefer their more subtle line. Easier to match and take to work and out to dinner.
Ksh is still the face of beanpole,while Suzy is only the rep for beanpole accessories.
Koala i think you need to fix your fact straight. Suzy is the one no longer beanpole outdoor cf star. Kim soo hyun the only one remain as beanpole advertiser cf star while suzy is just representative of beanpole accessories..
Yup like others said, KSH still does Beanpole and his Fall collection shoot pictures were released recently too. Its Suzy who isn’t promoting the sporting wear with him anymore. Some of the bags look a bit cheap but youthful. I can see it being pretty for teens but I prefer the simpler ones like in the last photo.
Those simpler ones also have some childish embossing 🙁
there is other though. This ones are kakao line, but beanpole released F/W ones, normal looking for adults. Search Suzy beanpole acessory 2015 f/w and you’ll find it ^^
I don’t know if Koala is wrong about the kakao bags, but the ones Suzy helped in the design aren’t those, her bag is called bonnie bag and is those ones:
https://instagram.com/p/6ZFNTXzNhC/
and you can see all the beanpole accessory bags (much prettier in my opinion without kakao pictures) here
http://omonatheydidnt.livejournal.com/16426865.html
I like the orange/peach with cat. So cuuuuteeeee…
Dream high..such a nostalgic memory. Suzy and KSH have certainly gone to greater heights.
*cough* is the relationship between suzy and lee min ho affecting the relationship between suzy and kim soo hyun because they are no longer in collaborate together anymore. Love their cf when suzy is singing there and it look so sweet and heartwrenching.
no it isn’t, Suzy and KSH are very busy, and they aren’t together for beanpole for some time now, Suzy even had beanpole acessory cf with yoo yeon seok (KSH does his ads alone now, for sport/men clothes)
https://www.youtube.com/watch?v=TVCXdatBRmE
Koala I want to read your take on Yoon Eun Hye plagiarism incident.
I have the impression to see her only in ad campaigns… I really don’t understand the korean industry, she’s not a bad singer or actress but there are better than her.
it isn’t industry but public wants her, so that is why, they like Suzy they will stay with suzy.
Huhu I love those kakaotalk stickers and I always like some PPL bags in kdramas which turn out to be from beanpole. But monies $___$
Yep, less is more for Suzy (we don’ count the boobalicious top she wore in Beijing, right?) 😉
Those purses are hmmm….so these are targeted towards adult women? I can see why they had to get Suzy to *try to* pull them off.
Anyway, she’s looking gorgeous as usual. She becomes more beautiful as she gets older.