Lovely Runner Sold to Multiple Countries for Network Airing, Confirming Overseas Sale of Dramas Remain Primarily Due to Lead Actor Popularity Abroad
This is the reality whether we think it fair or not, and ultimately dramas and movies and the stars in them are all commodities. The business is the end product. Lovely Runner has wrapped its airing and has already sold overseas licensing rights to broadcast in various countries network channels, this happens to a few K-dramas a year that get … Continue reading →