Fashion is always a season ahead, so the casual preppy clothing brand Mind Bridge just released the preview stills of its Summer 2011 collection this week. I’m not quite sure why MindBridge decided to have its two beautiful spokespersons Gong Yoo and Lee Min Jung repeat the exact same poses and camera angles from their last photospread from the previous … Continue reading →
Lotte Duty Free added some fresh new faces to its already bulging line-up of spokespersons. Supposedly the concept is to add new Hallyu to the existing Hallyu stars, but I’m not quite sure if being selected is an honor since collectively these are the worst ads I have seen in ages. Everyone looks dull and posed, and some actually look … Continue reading →
It’s been a slow news cycle in terms of me covering Joe Cheng, since Joe’s currently airing TW-drama Channel X is a giant stinker that for the love of Joe I watch week to week and then go rinse my eyes out in saltwater afterwards. Thankfully Channel Crap is ending soon (to be followed by Drunken to Love You), and … Continue reading →
Spring is here, and with it comes wedding season. If you’re married it feels anticlimactic, if you’re single it feels like an interminable slog. But weddings are always great for checking out the bride’s wedding gown, and giving it the thumbs up or down. Many Korean actresses have played brides in dramas, movies, or magazine shoots. I thought it’d be … Continue reading →
 When Fahrenheit went to Malaysia last week to promote Canon‘s new point-and-click camera and put to rest the rumors that they are disbanding or losing a member, they really are making good on their promise to do more group activities in the future. This week found the foursome in Beijing walking the runway for ALT Fine Ism, a male … Continue reading →
I am by no means a creative person, so when you ask me to conjure up scenarios for my favorite stars to be photographed in, I’d be the first to toss my hand in the air. However, that doesn’t mean I can’t tell when a concept is wacky, leaving the viewer laughing at the product rather than with it. My … Continue reading →
 It’s a done deal! After a week or so of mostly confirmed MBC reports, news outlets are now fully reporting that the upcoming Hong Sisters drama Best Love (formerly The Discovery of Affection) will star Cha Seung Won, Gong Hyo Jin, Yoon Kye Sang, and Yoo In Na. Whew, I didn’t realize I was holding this pent up breath until … Continue reading →
For the past year, Lee Seung Gi and Lee Min Jung have been the spokescouple for the Kolon Sports brand (which I’m assuming is the rival sports brand to the Eider brand represented by Jang Hyuk and PIE). I’m not much of a nature gal, though I do love sports. The thought of camping, hiking, and sundry other outdoorsy activities … Continue reading →
Park Shin Hye has been a very busy actress, working non-stop from project to endorsement to project. Her wrapped TW-drama Hayate the Combat Butler will air in the Summer on GTV, and she’s currently in preparation for her upcoming June K-drama Festival, which will reunite her with her You’re Beautiful co-star Jung Yong Hwa. Park Shin Hye transforms into sophisticated mature … Continue reading →
Lee Chun Hee married his Smile, You co-star Jeon Hye Jin last week in a blissfully happy wedding attended by family, friends, and plenty of K-stars. In conjunction with their wedding, both posed for a series of couples shots for Cosmopolitan Korea magazine that are breathtaking in showing how much they adore each other. I can actually feel the love … Continue reading →
Yoo Ah In (one of my favorite young actors) in London (one of my favorite cities) = a match made in Koala heaven. I would give my right kidney to hang out with Yoo Ah In in London and go pub crawling and get drunk and mock the Beefeaters at the Tower. Having a chance to stare at his adorable visage … Continue reading →
Moon Geun Young is busy with school and not currently involved in any acting projects, so as a fan it’s always a treat to see her in any media product. For April’s W Korea magazine, Moon Geun Young models the designer threads for the F/X Spring/Summer collection. The concept was to showcase a young lady pulling out her mom’s old … Continue reading →
Pretty, so very delectably young and pretty. Clinique chose Kim Soo Hyun and Jung So Min as the spokesmodels for its Moisture Surge line of moisturizer, and Vogue Girl filmed the photoshoot and released a cute little video showing both stars gamely primping and posing. Everything about this ad campaign is perfect, from the age-appropriate stars to the flirty Spring … Continue reading →
